We use the information we gather to improve our site and to make your experience on the site as enjoyable and efficient as possible.

We use your IP address to help diagnose problems with our server, and to administer our website. Your IP address is used to help identify you and your shopping cart and to gather broad demographic information.

Our site uses a technology nicknamed "cookies" to keep track of your shopping cart. We use cookies to deliver content specific to your interests. We may also use cookies to remember information you gave us so you don't have to reenter it each time you visit the site.

Some areas of our site require users to give us contact information (like their name and e-mail address). We make it easy for users to opt-out of receiving future mailings; see the choice/opt-out section below.

Our site uses an order form for customers to request information, products, and services. We collect visitor's contact information (like their e-mail address) and financial information (like their account or credit card numbers). Contact information from the order form is used to send orders to our customers. The customer's contact information is used to get in touch with the visitor when necessary. Users may opt-out of receiving future mailings; see the choice/opt-out section below. Financial information that is collected is used to bill the user for products and services.

We may use outside companies to display ads and provide customer surveys on our site. These outside applications may contain cookies. While we use our own internal cookies responsibly on our website, we do not have access to cookies placed by outside companies. Rest assured that we will only work with external companies who will respect your privacy.

Third party vendors, including Google, show our ads on sites on the internet. Third party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website. Users may opt out of Google's use of cookies by visiting the Google advertising opt-out page. (Alternatively you can opt out of third party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page.)